Davidoff Cigars just launched “The Difference,” a new campaign for cigar lovers. The campaign highlights the brand’s unique and fascinating cigar creation process for their popular Davidoff White Band Collection lines. The campaign includes a behind-the-scenes look at the extraordinary efforts that go into each Davidoff cigar. To kick things off, the brand released a limited edition of their popular Davidoff Classic No. 1 cigar, now called the Davidoff Signature No. 1 Limited Edition Collection.
Over a century ago, the Davidoff family found refuge in Switzerland and turned their relocation into a success story by opening the first Davidoff store in Geneva. From there, the family paved the way for Zino Davidoff to become a pioneer in the world of premium cigars. Today, Davidoff Cigars still carries on that innovative spirit in its cigar creation process.
According to Edward Simon, the CMO at Oettinger Davidoff AG, “being different is an integral part of our DNA as a brand.” From start to finish, Davidoff does cigar production differently, and every day Caribbean passion meets Swiss precision in their production halls, on their fields, and in their stores. They follow a “crop to shop” philosophy and maintain high standards for handmade cigars, always guided by their core values of craftsmanship, quality, and consistency.
Davidoff is excited to share their values with their customers through a fact-based communication campaign. Aficionados can expect intimate cigar events worldwide to experience the campaign, supported by a vast digital and social media initiative. No matter where customers encounter Davidoff, they will learn about “The Difference.”
What Makes “The Difference”
Davidoff’s White Band is iconic in its own rights but it signifies a history and process that sets the company’s cigars apart from others. Here’s what makes Davidoff’s White Band cigars exceptional:
- Only 10% of seeds make it through Davidoff’s quality control, which means only the strongest and most viable seeds are used.
- Davidoff cigars begin with premium taste from birth with 225,000 seeds sown per plant.
- Every Davidoff cigar goes through 300 hands before it is enjoyed.
- The White Band Collection is handcrafted, with each hand applying a personal skill for a unique experience.
- Davidoff has the largest inventory of premium cigars in the world, with 2,600 tons of tobacco ensuring variety and consistent quality.
- Every leaf is weighed before rolling to ensure each blend has the exact same amount of ingredients.
- Davidoff’s consistent taste is thanks to Caribbean passion and Swiss precision.
- Rolling a Davidoff cigar takes 10 years of experience to perfect.
- You can taste the years of experience in every Davidoff cigar, with perfect combustion, pleasant draw, and sophisticated aromas.
Davidoff’s White Band Collection is comprised of four permanent lines: Signature, Grand Cru, Aniversario and Millennium. Each cigar in this collection is blended with the same three main Dominican tobaccos: Olor, San Vicente and Piloto. These tobaccos were picked at different grade levels and appear in different ratios in the blends.
Davidoff Grand Cru:
* Inspired by Zino Davidoff’s wine-cigar analogy.
* The blend is made of three fillers, using mainly seco leaves for a layered, aromatic taste.
* Various formats and ring gauges provide ideal taste experiences for novices and connoisseurs.
Davidoff Aniversario:
* Ideal for celebrations, launched on Zino Davidoff’s 80th birthday in 1986.
* Special shapes include figurados like Special «T» and Short Perfecto.
* Mostly blended with visus tobaccos, making it medium-intense and perfect for special occasions.
Davidoff Signature:
* Every 30 seconds, someone enjoys a Davidoff Signature 2000 worldwide.
* Signature Exquisitos is the smallest handmade long-filler cigar in the world.
* Largely composed of volado tobaccos, giving it a smooth flavor and mild intensity.
* The blend is rebalanced for each format, making it accessible for novices and sophisticated for experienced smokers.
Davidoff Millennium:
* Developed with Hybrid 151 seed grown in special conditions in Ecuador.
* Predominantly composed of ligero and visus tobaccos, making it intense and refined.
* Ideal for aficionados who enjoy rich notes of oily tobaccos.
To celebrate its White Band Collection, Davidoff is re-releasing the Davidoff Signature No. 1, one of its most iconic and beloved cigars. This will be a limited edition cigar presented as a long and thin panetela larga-shaped cigar with a pigtail. Because of this cigar’s length and narrow ring gauge, the usual Davidoff Signature flavors are slightly more intense in the Limited Edition. This elegant cigar starts with barley and toasted wheat aromas that enhance subtle earthy notes. Smooth cream and brown sugar take over with floral spice, while soft cedar wood and dried fruit flavors blend with pepper in the last third. The Signature No. 1 cigar offers an earthy and wooden taste with floral aromas and a clean, creamy aftertaste.
The Davidoff Signature No. 1 Limited Edition Collection will be available at selected Davidoff Appointed Merchants, premium cigar retailers and in Davidoff flagship stores beginning Jan. 26, 2023.
For all the latest news from Davidoff Cigars, visit davidoff.com.
